There’s a new name climbing the corporate Bitcoin leaderboard, and it’s not one most people had on their bingo card. Strive Inc., trading under the ticker ASST on the Nasdaq, now holds 15,391 BTC valued at approximately $1.2 billion, making it the seventh-largest publicly traded corporate Bitcoin treasury holder.
That puts Strive ahead of Coinbase Global and Riot Platforms, two names that have been synonymous with institutional crypto exposure for years. For a company that only came into existence through a reverse merger in 2025, that’s a remarkably fast ascent.
How Strive got here
Strive Inc. was born from a 2025 business combination between Asset Entities and Strive Asset Management.
The pace of acquisitions in 2026 alone tells the story. On May 4, the company scooped up 444 BTC for about $33.9 million. Between May 13 and May 18, it added another 382 BTC for roughly $30.3 million. That’s over 800 BTC in the span of two weeks.
