Women already spending a small fortune on beauty products and treatments, knowing what actually works has become increasingly important.
If your TikTok feed has recently convinced you to try salmon sperm facials, rub banana peels on your face, or drown your skin in layers of moisturiser before bed, you’re not alone.
Beauty trends are moving faster than ever, and in 2026, it feels like there’s a new miracle treatment going viral every second week.
The problem is that not every trend making the rounds online is backed by science. Some are genuinely promising, while others are little more than clever marketing dressed up as skincare advice.
For many South Africans already spending a small fortune on beauty products and treatments, knowing what actually works has become increasingly important.
