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Microsoft To Publishers: Don’t Block The AI Bots
Rather than fighting the rising tide of AI search engines and agentic tools, Microsoft AI’s Nikhil Kolar says publishers and retailers should license access to their sites and create content that speaks directly to AI crawlers.
Bloomberg Wants Contextual Targeting To Work In Live Video
BY Andrew Byrd//
Why publishers are betting on video to counter AI search
OpenAI is building a new kind of ad machine. Early data suggests Google should worry.
The AI paradox: Marketers trust AI to buy media, not build brands
The top 5 AI marketing activations to know about right now
Copilot agentic AI comes to Edge for Business
Rather than fighting AI, Microsoft AI's Nikhil Kolar says publishers should license access to their sites and create content that…
Discover why a video strategy for publishers is becoming essential to counter AI search and drive engagement and ad revenue.
The Economist builds content for humans and bots; Amazon slashes affiliate publisher perks; Political influencers cash in quietly.
Explore the latest stories, trends, and expert commentary from AdExchanger's The Sell Sider section—your source for news,…
Google’s AI Overviews and other AI-powered tools, including chatbots, are devastating traffic for news publishers, per a Wall…
Bloomberg produces hours of live content a day, and it’s shifting its contextual targeting focus beyond standard display ads to…
