If you noticed I went quiet, you noticed right.
When I started publishing under this brand I came out hot, full-on Weaponized ADHD™. One year after winning the RIF award from my previous company, I had a renewed energy and excitement about technology. A new fire had erupted inside me that hasn't burned since I was a teenager. This energy poured into my article cadence, cross-platform spokes, my interactions with curious parties, the whole machine cranking out a piece a day plus the supporting noise. 16 - 20 hours a day, 7 days a week, building and writing about it.
That was sustainable for exactly as long as it was sustainable, which turned out to be a finite stretch. The pace I set the first month was the pace I started measuring myself against in month three. Classic move. Anyone who has tried to do this solo is nodding right now.
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A few things hit at once.
