Fresha has raised $80M from KKR at a $1B+ valuation, making it the latest London unicorn and bringing total funding to $285M
Founded in the UAE in 2015 by William Zeqiri, a former Dubai Holding VP, Fresha relocated to London and quietly became one of the world’s top 10 lifestyle apps
The beauty and wellness platform is already profitable, with a $140M+ revenue run-rate growing at over 60% annually across 130,000 businesses in 120 countries
In 2015, William Zeqiri was a technology executive in Dubai with a simple observation: the beauty industry was running on paper appointment books, fragmented software, and guesswork. He built a platform to fix it. A decade later, KKR has just valued that platform at $1 billion.
Fresha has closed an $80 million growth round from KKR, the New York-based global investment firm whose Next Generation Technology Growth strategy has previously backed Reserv, Coder, and Trainline, and, in Europe, recently led a $370 million round into hotel software unicorn Lighthouse. The transaction values Fresha at over $1 billion, making it the latest addition to the UK’s unicorn club, and brings total funding to $285 million. This is KKR’s first and sole investment in Fresha, and the first institutional capital the company has taken since a $30.8 million venture debt round from J.P. Morgan Asset Management in August 2024.










