Farther has raised $150 million in a Series D round led by General Atlantic, bringing its total funding to over $272 million and pushing the company to unicorn status
The New York-based company has surpassed $23 billion in recruited assets and posted roughly 12,000% revenue growth between 2021 and 2024
The raise arrives as wealthtech funding hit $4.2 billion in 2025, with AI-native advisor platforms emerging as the sector’s most hotly contested category
When General Atlantic writes a cheque, it tends to mean something. The firm whose portfolio has produced 57 unicorns, 89 IPOs and 121 acquisitions, including Uber when ride-sharing was still reshaping urban transport, Alibaba before e-commerce rewired global retail, and Slack before enterprise messaging became a category of its own, has now placed $150 million behind Farther, a New York startup rebuilding the technology layer that underpins the entire wealth management industry.
The signal is worth paying attention to
