A poster for Yeon Sang-ho’s “Colony” is displayed at the 2026 Cannes Film Market in Cannes, France. Xportsnews
Korean films remained in demand at the Cannes film market this year, even as buyers became more selective in a cooler market environment.
Major Korean distributors and sales companies were active in Cannes, France, where the 79th Cannes Film Festival opened on May 12. The film market ran alongside the festival through Wednesday.
CJ ENM, Plus M Entertainment, Showbox, NEW Contents Panda, Lotte Entertainment and Finecut operated booths at the market. Company officials said business got off to a slow start, but inquiries and meeting requests picked up midway through the event. They also said buyers adopted a conservative approach in making decisions.
A Lotte Entertainment official said demand for Korean genre films remained strong, though buyers had become more careful.
