NTT, NTT DATA and INDYCAR Extend Entitlement Partnership with Multi-Year Agreement
NTT extends its sponsorship of the NTT INDYCAR SERIES, entering new phase of partnership
NTT and NTT DATA accelerate outcomes for Penske Entertainment through advanced AI and data capabilities
Partnership enhances growing momentum across sport, including rising viewership
NTT, Inc., together with NTT DATA Group Corporation, today announced the renewal of its sponsorship of the NTT INDYCAR SERIES. Under the renewed agreement, NTT has expanded its role beyond race analytics and fan engagement to provide advanced AI and data capabilities for Penske Entertainment and INDYCAR. This includes AI-driven operations, real‑time decision intelligence and emissions visibility across INDYCAR, the historic Indianapolis Motor Speedway (IMS) and marquee events within the Penske Entertainment portfolio.
