Skip to main contentAdAgeAnswersBetaYour Shortcut to Smarter InsightsLearn MoreFood & BeverageSubway shakes up its CMO roster and agencies to solve the brand’s ‘emotional resonance’ problemSubway Global CMO Greg Lyons departs and Jeff Klein takes on a U.S. CMO role. (Getty Images) BBByBrian BonillaByEwan LarkinMay 15, 2026 02:48 PM EDTFeatured StoriesCMO Survival GuideWhat CMOs should do in their first 100 days on the jobCMO tenure is the shortest in the C-suite—new CMOs need to make their early days count. Here is a guide to what they should prioritize in the first 100 days.APByAdrianne PasquarelliTech Power ListAI prompting for experts—13 Tech Power List winners share their strategiesAHByAsa HikenInfluencers & CreatorsCreator and influencer trends brand marketers need to know about right nowGFByGillian FollettOpinionWhy CMOs must become enterprise growth leadersRRByRaja Rajamannar
Subway shakes up its CMO roster and agencies to solve the brand’s ‘emotional resonance’ problem
Subway brought in Publicis Groupe’s Leo New York to handle U.S. creative just over a year ago.
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