Jeep’s parent company, Stellantis, announced plans to launch a “groundbreaking” small and affordable electric vehicle that will reportedly start at under $18,000.

Stellantis bets on affordable EVs with new E-Car project

Stellantis is joining the race to launch a fully electric entry-level car in Europe to compete with BYD and other low-cost EV brands.

The company revealed its new E-Car project, which stands for European, Emotional, Electric, and Environmental friendliness.

“Our customers are calling for a revival of small, stylish vehicles, proudly produced in Europe, which are also affordable and environmentally friendly,” Stellantis CEO Antonio Filosa said on Tuesday.