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Don’t be fooled by the title, the characters in Apple TV’s new series Maximum Pleasure Guaranteed are not always faced with the most pleasure-inducing situations.

During Apple TV’s press day in Santa Monica in February, actor Charlie Hall, who moderated a discussion featuring the show’s key talents, laid it out simply by detailing the questions raised by the David Rosen-created series: “What would you do if you got blackmailed? Would you be embarrassed? Who would you tell? Would you tell anyone? Would you immediately give in and pay the people? Would you call the police? Or would you get even?” More like intense turmoil guaranteed, right?

“I, very luckily, did not have to answer those questions for me or my character,” Hall noted while seated next to Rosen and co-stars Tatiana Maslany, Jake Johnson, Brandon Flynn and Jessy Hodges. “But these are the questions that our main character, Paula, has to navigate in this series. When she starts chatting online with a cam boy, she finally feels seen, and they have a connection. And then things suddenly and quickly get out of hand when she is blackmailed.”

Maximum Pleasure Guaranteed follows newly-divorced mother Paula, played by Maslany, as she falls down a rabbit hole of blackmail, murder and youth soccer after getting involved with a young cam boy, played by Flynn. Amid a custody battle and identity crisis, Paula begins her own investigation, one that could unravel a greater conspiracy while also holding the keys to rebuilding her family and sense of self. Murray Bartlett, Jon Michael Hill, Kiarra Hamagami Goldberg, Nola Wallace and Dolly De Leon round out the cast.