On Survivor 48, Kyle Fraser’s alliance with castmate Kamilla Karthigesu helped drive him to victory. Now, the pair is teaming up in a new space, hoping for a similar outcome: they’re starting a business together. On Tuesday, the new co-founders are introducing Paprclip, a goal-focused “social accountability” app that they hope will become a more meaningful form of social media.

Inspired by their experiences in the game, post-game, and by positive psychology principles, Paprclip’s idea is to bring people together to tackle their personal goals — whether that’s a health and wellness goal or something else entirely.

The app is making its Kickstarter debut, where the team is aiming to raise an additional $40,000 towards its development.

Fraser and Karthigesu both played Survivor again in season 50, but Fraser unfortunately tore his Achilles during the filming of the first immunity challenge. He had to leave the game and start months of physical therapy, he told TechCrunch in an interview.

At the same time, his wife was pregnant, and he was contemplating his next steps as a Survivor winner.