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The Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email…

Publishers increasingly embed AI tools into daily functions, especially streamlining tasks and improving the audience experience.

While AI-generated search results are still relatively new compared to traditional search results, marketers are deeply feeling…

Research shows that while marketers see AI's benefits, trust and complexity issues are barriers to widespread adoption.

Publishers have worked to find the right fit for AI tools, and found that generative AI lends itself better to journalism than…

Sponsored chats are changing the way digital advertising works