A one-person company owner works at an industrial park designated for OPC businesses in Lianyungang, Jiangsu province, on March 25. GENG YUHE/FOR CHINA DAILY
As artificial intelligence tools become cheaper, smarter and easier to use, they are helping more Chinese entrepreneurs turn personal expertise and online followings into one-person companies (OPCs), building lean businesses powered by digital platforms and AI-driven productivity.
For Wang Yao, founder of an OPC built around her online personal channel "Wiley", the appeal lies not in scale, but in flexibility and low risk.
Through social media content sharing personal growth, life abroad and cost-effective ways to improve productivity, Wang's channel has attracted over 100,000 followers on Chinese social media platform Xiaohongshu, and has built a business centered on consulting services and brand partnerships.
"The company operates in a very healthy way because it has zero debt, low costs and high flexibility," Wang said, describing her business model as the monetization of "trust-based traffic".
