Weeks after guru Mel Robbins received backlash for telling women to upload their banking statements to AI (specifically in an ad for Microsoft Copilot), OpenAI today announced a "personal finance experience" within ChatGPT.The company is releasing a preview of the experience for Pro users in the United States, who can connect their financial accounts to the platform via the fintech software Plaid. Once their accounts are linked, ChatGPT can reason with actual monetary numbers and the user's shared priorities to help them spot patterns and plan for the future, OpenAI stated in its blog post introducing the product. Users will be able to see a dashboard of their portfolio, spending, and upcoming payments. OpenAI's suggested use cases include financial goal planning, travel spend analysis, investment risk analysis, and subscription review.
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Pro users in the U.S. can start connecting their accounts today on a web browser or iOS, with support from thousands of financial institutions. OpenAI didn't list the institutions, but screenshots of the experience show American Express, Bank of America, Charles Schwab, and Robinhood as examples. Integration with financial software company Intuit, which runs TurboTax, Credit Karma, and QuickBooks, is coming soon, OpenAI says. In its announcement, OpenAI claims that 200 million people already use ChatGPT each month for budgeting, investment questions, and financial planning.
