Logitech is positioning its new Rally AI Camera and Rally AI Camera Pro as lower-profile alternatives to bulky conference room video systems.

Instead of traditional video bars, the devices use smaller camera units built around one-inch imaging sensors and automated features designed to support both video quality and room management.

They also function as room sensors, combining imaging with AI-based tracking and analytics capabilities.

That approach places Logitech in direct competition with established all-in-one video bars and modular conferencing systems, shifting AI typically embedded in those systems into a dedicated camera format.

AI-powered tracking is already common, but Logitech is emphasizing mounting flexibility and pricing. Most enterprise-grade dual-camera systems for large rooms often exceed $5,000 to $10,000.