WhatsApp and the Meta AI app now let users turn on incognito mode when having sensitive conversations with Meta AI. Here’s what that means and how to use it.
Earlier today, Mark Zuckerberg announced on Threads that users can now activate Incognito Chat with Meta AI on both WhatsApp and the Meta AI app.
In essence, this feature turns the conversation into an ephemeral chat, meaning it disappears as soon as the user leaves. Most chatbots, including ChatGPT, Gemini, and Claude, already offer a similar feature.
WhatsApp and Meta AI’s new Incognito Chat are also protected with Private Processing, which, in a nutshell, means that Meta can’t access it.
Here’s Mark Zuckerberg:
