ByJason Wingard,
Senior Contributor.
A marketing manager with no engineering background opens Cursor on Monday morning. By Wednesday afternoon, she has a working customer-facing app. It looks polished. It performs the core task. She demos it to her VP, who forwards it to the CMO, who shows it in the executive staff meeting as evidence that the team is “moving at AI speed.”
By Friday, it is in front of customers.
No one asked who owned the decision to ship it. No one tested it against the conditions it would actually face. No one had the cultural standing to say this looks great, and we are not putting it into production. The prototype became a product because the organization had no system for telling the difference.
