Where are the kids who aren’t playing?
It’s a question that gets to the heart of the mission of the Aspen Institute’s Project Play, a national initiative driving to get to 63% youth sports participation by 2030.
Right now, we are around 55%.
Last week, when I explored the misleading statistic that 7 out of 10 kids quit sports by 13, I wrote about how parents and coaches can work to fight attrition from youth sports, an issue that persists.
Pushing toward the 63% goal, though, perhaps we can better understand which kids aren’t participating in sports and why.
