Kalshi saw more than $1 billion in trading volume on Super Bowl Sunday, reaching a daily record high, according to CEO Tarek Mansour.
That volume was up 2,700% year-over-year, according to the company. The platform allows users to buy event contracts for outcomes in politics, pop culture, financial markets and sports.
“It was an incredible weekend,” Mansour told CNBC’s “Squawk Box” on Tuesday. “Kalshi was the biggest brand of the Super Bowl this year, without running a Super Bowl ad, and the way we achieved that is the product.”
Mansour said the trading volume for halftime performer Bad Bunny’s opening song exceeded $100 million, while bets on who would perform with Bad Bunny surpassed $45 million.
The platform’s Super Bowl contracts were not without bumps, though. Co-founder Luana Lopes Lara posted on social media during the game that some users’ deposits were delayed due to high traffic.
