RIYADH: Saudi Arabia is uniquely positioned for a highly promising future in the gaming sector, which is valued at $323 billion globally, according to the head of gaming at Saudi entertainment megaproject Qiddiya.

Mike Milanov, the company’s head of gaming and esports, spoke during the session “The Global Era of Gaming: How It Became the New Frontier for Media and Entertainment” at the Saudi Media Forum 2026 in Riyadh.

The industry, he said, had surpassed the combined industries of film, television, music and sports worldwide and was growing globally at an annual rate of 3 percent to 9 percent, expected to reach about $623 billion by 2035

He added that future generations held different perspectives and levels of engagement, as gaming represented a form of digital advancement and a powerful tool for connection.

Milanov also highlighted how Saudi Arabia had talented teams with strong skills in esports and game development, along with significant creative and innovative energy that supported building relationships both locally and globally.