More than 180,000 people follow the Bush Legend’s accounts across Meta platforms, but its Aboriginal host is a work of digital fiction

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With a mop of dark curls and brown eyes, Jarren stands in the thick of the Australian outback, red dirt at his feet, a snake unfurling in front of him.

In a series of online videos, the social media star, known online as the Bush Legend, walks through dense forests or drives along deserted roads on the hunt for wedge-tailed eagles. Many of the videos are set to pulsating percussion instruments and yidakis (didgeridoo).

His voice sounds like a cross between Gardening Australia’s Costa Georgiadis and Steve Irwin. His speech is peppered with “mate” and “crikey” as he passionately shares snippets with thousands of his followers about Australian wildlife – from venomous snakes and crocodiles to redback spiders and the elusive night parrots, once thought extinct.