AI start-ups take on Google in fight to reshape web browser market
OpenAI and Perplexity are betting cutting-edge technology will transform the way people access the internet
Related reading
How AI will change the browser wars
The ability to steer large audiences to particular digital services has huge strategic value
OpenAI launches Atlas web browser
ChatGPT-maker’s tool will integrate popular chatbot in challenge to Google and Microsoft
Google’s AI fight is moving to new ground
The company has defended search but its dominant position in online advertising may still be up for grabs
Rise of AI shopping ‘agents’ set to transform ecommerce
OpenAI, Perplexity and Google create AI-powered features, leading brands to rethink how they sell products online
AI companies are just companies
As we leap into a new technological age, the old rules of capitalism still apply
OpenAI brings advertising to ChatGPT in push for new revenue
$500bn start-up seeks ways to fund expansion and fend off competition from rivals Google and Anthropic