Head of the Klasse
The first of BMW’s clean-sheet “Neue Klasse” EVs hits it out of the park.
BMW's new iX3 is a clean-sheet design. It might be the most sustainable BMW ever, and remains decent to drive.
The new BMW iX3 is an important car for the automaker. It’s the first of a new series of vehicles that BMW is calling the Neue Klasse, calling back to a range of cars that helped define the brand in the 1960s. Then, as now, propulsion is provided by the best powertrain BMW’s engineers could design and build, wrapped in styling that heralds the company’s new look. Except now, that powertrain is fully electric, and the cabin features technology that would have been scarcely believable to the driver of a new 1962 BMW 1500.
In fact, the iX3 is only half the story when it comes to BMW’s neue look for the Neue Klasse—there’s an all-electric 3 series sedan on the way, too. The sedan will surely appeal to enthusiasts, particularly the version that the M tuning arm has worked its magic upon, but you’ll have to wait until early 2026 to read about that stuff. Which makes sense: crossovers and SUVs—or “sports activity vehicles” in BMW-speak—are what the market wants these days, so that’s what comes first.
