Technology companies are increasingly using their own artificial intelligence models as they seek to demonstrate the transformative potential of this fast-evolving field to would-be buyers.
There is a growing trend of tech companies adopting AI extensively inside their own organisations before offering it to customers. From software development and detection of IT issues to human resources and marketing, the sector is deploying AI applications across a wide range of daily operations.
One adopter of this approach is IBM. Joanne Wright, senior vice-president of transformation and operations at the US tech group, says IBM’s internal AskHR chatbot has handled 94 per cent of staff queries about human resources since last year.
The tool uses generative AI to produce answers based on a pool of policy documents. Wright says AI has helped accelerate the process of promoting employees by automating “smaller, time-consuming tasks”, giving managers more time to coach staff and discuss career growth opportunities with them.
IBM is also using AI to review every contract that passes its mergers and acquisitions desk. According to Wright, the tool scans for contractual terminology that does not align with IBM policy and flags it for review. This has led to the identification of “30 times more non-compliant terms”.
