A tale of two Christmas adverts
Artificial intelligence can now provide the same commercial outcomes as carefully crafted human storytelling
Artificial intelligence can now provide the same commercial outcomes as carefully crafted human storytelling

We need to learn from the mistakes we have made in the past

The combination of AI and small families will create more free time than is good for us

If technology redefines what our language means it could also change our perceptions of ourselves

How users treat a product in the real world can diverge wildly from what the designers intended

Innovation transforms the nature of work — our job is to guide that transition by mapping existing skills on to new roles

As artificial and human intelligence becomes harder to tell apart, do we need new rules of engagement?