RIYADH: Jomana R. Alrashid, CEO of Saudi Research and Media Group and chairwoman of the Red Sea Film Foundation, has made history as the first Saudi to be recognized on Time magazine’s TIME100 Next list.
An expansion of the iconic TIME100 list of the most influential people in the world, TIME100 Next highlights 100 emerging leaders who are shaping the future of business, entertainment, sports, politics, health, science, activism and more.
Alrashid’s inclusion highlights her pioneering leadership in business and media and marks a milestone moment for Saudi women on the global stage. Alongside Alrashid, the list includes names such as White House Press Secretary Karoline Leavitt, international football phenom Lamine Yamal, Irfaan Ali, the president of Guyana, and many more influential and emerging leaders in their respective fields.
Time magazine described Alrashid as “an architect of the Middle East’s shifting media landscape.” Since her appointment in 2020 as the first female CEO of SRMG, she has spearheaded the company’s comprehensive digital-first transformation, launched innovative media verticals and forged landmark global partnerships. These efforts have been reflected in the rapid growth of SRMG’s stock, signifying extensive trust by investors in her business development and management strategies across the media entertainment and technology sectors. Under her leadership, SRMG has redefined how Arab media engages with audiences, while nurturing new generations of talent.
