Emirati fashion designer Shatha Essa on blending local heritage with global appeal
DUBAI: Since launching her womenswear label in 2017, Emirati designer Shatha Essa has steadily carved out a name for herself in the world of luxury fashion with a brand that honors tradition while embracing modern elegance.
“My journey began with a deep-rooted passion for storytelling through fabric. Growing up in the UAE, style and tradition were seamlessly interwoven in daily life, family gatherings, national celebrations… even school uniforms carried meaning,” Essa tells Arab News.
A “defining moment” in her fashion journey, she says, was when she met the late Italian journalist Franca Sozzani, who was editor of Vogue Italia for 28 years.
Shatha Essa launched her brand in 2017. (Supplied)
