If you’ve spent more than a minute in an airport recently, you might’ve noticed everyone wearing these curved running shoes strapped with weird hole-y outsoles under them. Those ubiquitous sneakers are by a Swiss brand called On Running, and if you don’t already own a pair, you should know that they’re only getting trendier by the second — for practical reasons, actually!
The On Cloudflow 4 is defined by the brand as a forward-rolling road shoe.
This means it has a curved outsole from the heel to toe that easily propels your toe-off when running and walking. In other words, your stride in these should feel like autopilot. The removable memory foam insole cushions your foot and distributes your weight consistently for an upbeat but even step. A durable, high-abrasion rubber tread gives you stability indoors and out, even on wet surfaces.
It’s built for speed...
Designed as a speed shoe, so it gives you a slight boost in momentum when you’re on a run. It has an 8 millimeter heel to toe drop and low cushioning for a supportive, firm step. They have a lightweight woven upper for super breathability, too.







