DUBAI: Pop star Mariah Carey accepted the Vanguard Award at Sunday night’s MTV Video Music Awards in a $10 million diamond set by Antwerp-based, Lebanese-founded high jewelry house Levuma.
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Founded by Ali Khalil in Antwerp in 2016, the jewelry house has a long tradition in the diamond industry, beginning with Khalil’s great-grandfather. In the 1930s, Khalil’s great-grandfather began trading rough diamonds in Sierra Leone. Fast forward to 2016 and Khalil decided to name his brand after Levuma, a remote village in the southeastern part of Sierra Leone and the site of the family’s first plot of land dedicated to mining diamonds.
On Sunday night in New York, Carey showed off the Rosee Eternelle necklace and earrings by Levuma, featuring more than 204 carats of D-F color, VVS+ clarity diamonds set in platinum. The set was displayed at Jewelry Salon in Riyadh in February.
At the awards ceremony, Carey wore the jewels while performing a medley of her hits, including “Fantasy,” “Obsessed,” and more.
