ISLAMABAD: Bookme, a Pakistani e-ticketing startup, said on Sunday it aims to reach one million subscriber base in Saudi Arabia this year after signing a deal to become official ticketing technology provider of Saudi Arabia’s rewards leader, Resal, enabling users to redeem loyalty points for travel, entertainment and leisure experiences.
Resal is a leading Saudi company in prepaid digital card solutions, loyalty and reward programs. It provides integrated technology solutions to enterprises, merchants and individuals through its diverse offerings, which include Resal for Business, Resal for Merchants and the Resal app with its built-in wallet. The company is distinguished by its strategic partnerships with more than 1,000 partners across government entities and the private sector.
Founded in 2013, Bookme is Pakistan’s leading cashless e-ticketing platform, offering users online bookings for travel via train, bus and airplanes, hotels, cinemas and events. The startup, which has forged partnerships with major transport and fintech companies across Pakistan, says it has over 15 million registered users, integrations with more than 30 banks and super apps, and more than 80 million bookings processed in over 11 years of its ticketing technology experience.
