When the Kansas City Chiefs face the Los Angeles Chargers on Friday, Sept. 5 from São Paulo, Brazil, it “will be the most accessible NFL game ever produced,” according to league executive vice president for communications and public affairs Jeff Miller.
It’s not the first NFL game ever exclusively streamed – NBCUniversal’s Peacock, Amazon’s Prime Video and Netflix have all had cracks at showing games – but all that is required is access to the Internet. No subscriptions. No dollars. Anywhere in the world.
Counting YouTube, NFL games will air on eight different platforms during the 2025 season: the three traditional networks (CBS, NBC, FOX), Prime Video for “Thursday Night Football,” ESPN/Disney for “Monday Night Football,” Peacock for a Week 17 game and Netflix’s two Christmas Day games.
The NFL says it’s keeping fans top of mind while sprinkling its product across the media ecosystem.
“We need to continue to evolve with the landscape around us,” NFL executive vice president for distribution Hans Schroder said during a conference call with reporters Sept. 2.
