‘Sustainable ambition’ is the key to success, two-time founder says: 'You can have it all, just not all at once'

Earlier in her career, Amanda Goetz viewed her unrelenting determination as a “badge of honor.”

“I always took it as a sign of pride that I could push myself,” she says.

Goetz, 39, is a longtime marketing executive and two-time startup founder, as well as the creator of “Life’s A Game,” a popular newsletter for aspiring multi-hyphenates.

During the pandemic, Goetz kicked her career ambitions into high gear: she left her corporate job and built her second startup, CBD-based product company House of Wise, all while navigating a difficult divorce and solo-parenting her three small children.

From the outside, Goetz was thriving, but juggling all of her responsibilities with no breaks caused severe burnout, she says.