Meta is partnering with Midjourney and will license its technology for 'future models and products'

VentureBeat made with Midjourney

Even three years after its debut, with ever increasing competition in the AI image and video generation space, Midjourney, the bootstrapped San Francisco startup, remains the "gold standard" for its 20 million users — including us here at VentureBeat, where we use it to generate the "header" art to many of our articles.

Apparently, the leaders of Facebook and Instagram parent company Meta feel similarly.

Today, Alexandr Wang, the former Scale AI founder and CEO who has become Meta’s Chief AI Officer and head of the company’s newly formed Meta Superintelligence Labs (MSL), announced a partnership with Midjourney — believed to be the first of its kind for the independent AI image startup.

Meta will "license their aesthetic technology for our future models and products, bringing beauty to billions," Wang wrote on X, a rival social network to Meta's own Threads and Facebook.