Summer may be ending, but consumer demand isn’t. Small retailers can turn seasonal inventory into revenue with email and SMS—fast, affordable tools that don’t require big-box budgets.
Amazon’s Prime Day sparked a surge of shopping intent that still lingers, creating opportunities for SMBs to convert momentum into sales.
With back-to-school shopping already in full swing, smaller retailers can thrive by focusing on the opportunities large competitors often overlook instead of trying to compete head-on with Amazon and other big-box chains.
“The key mindset shift is recognizing that your small business can and should join the purchase conversation,” Dave Charest, director of small business success at Constant Contact, told the E-Commerce Times.
Tap Into the Buying Mode
