RIYADH: The 26th Abha Shopping Festival is a key economic pillar of the Asir Summer Season, attracting visitors from near and far with a variety of commercial, cultural, and entertainment attractions.

Its wide appeal highlights the festival’s vital role in boosting economic activity and local demand, the Saudi Press Agency reported on Wednesday.

The festival also provides targeted training programs for the region’s youth, developing skills, and supplying qualified local talent to the labor market.

It features five shopping halls offering a range of products, including household items, clothing, perfumes, sweets, and other essentials.

Beyond commerce, the festival promotes tourism in the Asir region, blending economic activity with rich cultural experiences.