Who is Ejae, who wrote the hit song ‘Golden’ from Netflix’s K-pop Demon Hunters?

The granddaughter of South Korean actor Shin Young-kyun, she’s been dubbed the Benny Blanco of K-pop, penning songs for Twice and Red Velvet

KPop Demon Hunters tells the story of a popular K-pop girl group called Huntr/x, who secretly serve as demon hunters protecting the world from a demon king and his demon boy band, Saja Boys. Ejae provides the singing voice for the character Rumi in the movie.

Ejae, who co-wrote “Golden” with Mark Sonnenblick, is also behind several other songs from the film’s soundtrack, including “Your Idol”, “How It’s Done”, and “The Hunter’s Mantra”. Its original soundtrack album has marked the highest debut for a soundtrack in 2025, per Rolling Stone, and Ejae has gained nearly 100,000 Instagram followers in a month.

Here’s everything you need to know about the Korean star who became world famous overnight.

Ejae was a trainee at SM Entertainment for around 10 years, but despite extensive training and attempts to debut with both a group and as a solo star, she was ultimately deemed too old to debut as a traditional K-pop idol. When users on TikTok learned of her story, they accused the industry of being shallow, with one writing: “They don’t recognise talent, they just want beautiful faces. She is a great talent!”