The rise of the dupes
Consumers, especially from Gen Z, are embracing products that proudly copy — or duplicate — luxury items
Consumers, especially from Gen Z, are embracing products that proudly copy — or duplicate — luxury items

What novels about buying stuff reveal about us

As much as 40% of designer goods were sold at steep markdowns this year, analysts say

Second-tier brands and retailers are starting to stretch their tendrils upwards

Imposter accounts, lax moderation, extremism and synthetic content could destroy trust in everything we read online

But it relies on a host of rosy assumptions going in investors’ favour

Customer information is either a private asset or a public good