It's the unlikeliest trend of the summer.
Young men in Britain are rushing to the barbers to get themselves a haircut inspired by the look of Jack Kay - the party-goer whose iconic barnet saw him dubbed the 'Ibiza Final Boss' and propelled him to internet stardom.
The Lego-style haircut - dubbed the 'Scouse trim' - is characterised as short on the sides, cut well away from the ear and combed to the front.
And now we can reveal how the style which Kay made famous is being asked for at barbers across Britain after Kay's instant fame.
Kay, also known as 'Ibiza Bob', went viral after he was filmed 'cutting shapes' on the party island with a gold chain, sunglasses and a baby pink cup in his hand.
