A new prospecting tool from Pipedrive, called Pulse, launched on July 15, streamlines SMB sales workflows while prioritizing the most promising deals.
Launched on the heels of Pipedrive’s AI‑driven CRM platform, the innovative prospecting toolkit enhances customer feedback to reduce time spent manually sifting through prospects.
Small sales teams often juggle multiple roles and dozens of active leads at any given time. According to Pipedrive data, 60% of CRM users say the most challenging part of their job is qualifying and nurturing leads.
To ease that pain point, Pulse automatically highlights the most promising opportunities. It acts as a salesperson’s copilot, surfacing the most critical leads in real time so salespeople quickly know who to contact first.
“For small teams that are already stretched thin, this means less time on admin work and more time selling,” Pipedrive Chief Product Officer Viktoria Ruubel told CRM Buyer.
