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Shares of American Eagle
surged more than 15% on Monday after President Donald Trump complimented the retailer’s marketing campaign with actress Sydney Sweeney.
“Sydney Sweeney, a registered Republican, has the ‘HOTTEST’ ad out there. It’s for American Eagle, and the jeans are ‘flying off the shelves.’ Go get ’em Sydney!” Trump wrote on his social media site Truth Social not long after markets opened.
Shortly after Trump’s post, shares of American Eagle surged, and just before 11 a.m. ET, were still trading more than 15% higher. Monday’s gains come a little over a week after American Eagle first announced that the “Euphoria” star would headline its fall marketing campaign with the slogan: “Sydney Sweeney has great jeans.”
