Coinbase
set the business community alight after the American crypto firm dropped a musical advert which lambasted the U.K. as besieged by economic problems and an ongoing cost-of-living crisis.
Online communities from LinkedIn to Reddit are buzzing over the two-minute mini musical ad titled “Everything is Fine,” which satirized the U.K. as a country riven with strikes, job losses and rocketing prices. Two people featured in the ad say they’re “jumping ship” and leaving for sunnier climes in Dubai.
Fintech, crypto and venture capitalists — frequent investors in the crypto world — praised the video and agreed with its underlying premise, but the ad has also divided opinion among Brits outside of the industry.
“An absolute banger from Coinbase,” venture capitalist Michael Jackson commented on LinkedIn, adding that “it’s been sad to see the UK’s — particularly London’s — decline in recent decades.”
