A Balenciaga fan, Moon blends high-end fashion with Gen Z edge, captivating fans with her luxurious yet relatable style
Since the group’s debut last month, their double title tracks “Wicked” and “Famous” have gained traction on both streaming charts and music programmes. As the group’s popularity surges, Moon – a third-generation member of the Shinsegae retail conglomerate family – has emerged as a stand-out member, drawing the most buzz.
In photos released to mark Allday Project’s official debut, Moon wore a denim miniskirt from French luxury brand Balenciaga paired with a basic T-shirt to create a clean yet polished everyday outfit. The skirt, priced at over 2 million South Korean won (around US$1,450), highlighted the rapper’s urban image and subtly conveyed her upscale yet accessible fashion sense.
In another sighting at the brand’s flagship store in Paris, Moon paired a bulky black high-heeled boot with an oversized leather jacket and a short hemline, further showcasing her distinctive fashion sensibilities.
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