The Chinese-made dolls, a playful global megahit, give Beijing an opportunity to make inroads into deep US distrust
Alexandra Schmauch, who works at a property company in Dallas, Texas, was initially sceptical of the Labubu doll craze. As she watched the commotion build on TikTok and many of her friends became avid collectors, however, curiosity got the better of her.
Eventually, after several attempts, she managed to secure a couple of Labubus, relishing the “blind box” surprise of not knowing which Labubu character was inside.
“A lot of the fun is how hard they are to get,” said Schmauch, aged 28. “I was lucky enough to get two. It’s kind of fun not knowing what you’re going to get.”
Your personal data will be processed and information from your device (cookies, unique identifiers, and other device data) may be stored by, accessed by and shared with 88 TCF vendor(s) and 20 ad partner(s), or used specifically by this site or app.
