Most times Pranav (Nav) Karmacharya works from home. Sometimes he decides to hop over to a local college and find somewhere comfy to catch up on Slack messages; other times he’s recording himself at 5 a.m. waiting in an airport to fly to San Francisco for a work trip.
Such is the life of a TikTok career influencer.
Besides following the common creator formula of day-in-the-life of—insert any job title imaginable here—the 23-year-old also posts advice suggesting favorable internships to secure if someone wants to get into the cybersecurity governance, risk, and compliance space, or quick explainers like: “Maturing is realizing that there’s a non-technical field within cybersecurity.”
Who watches a cybersecurity analyst work from home? Ask his 14,000 followers.
Karmacharya told Fortune in a direct message that he receives hundreds of questions and comments daily about his job through DMs and TikTok Lives. A two-hour-long July 9 Live of his racked up more than 600 comments, according to TikTok metrics reviewed by Fortune. The Chime cybersecurity analyst is one among countless social media influencers who post career-related content, growing a sizable following in just four months. His success comes as young adults find schools and employers inadequate in teaching them about career fields they’d like to explore.






