South Korea’s BTS fuels hope of K-pop revival
Analysts hope leading group’s reunion after military service will reinvigorate important cultural export
Analysts hope leading group’s reunion after military service will reinvigorate important cultural export

While the Korean superstars served in the military, their industry has seen stalled album sales and scandals.

With BTS poised to reunite, “Squid Game” returning and a Broadway show winning awards, the Korean cultural wave keeps on rolling.

BTS-mania, with all the fan spending and travel, is poised to boost South Korea's economy well into the future

Following BTS’ return after their military service, the number of Duolingo users in the U.S. learning Korean rose by 22 percent…

A teenager who discovers BTS today may grow up to book trips to Seoul, buy Korean products and carry a favorable image of Korea…

South Korea's shortage of large concert venues is pushing K-pop demand abroad and costing cities potential tourism, lodging and…