Deal with Publicis delivers major blow to London giant WPP, which has lost a string of clients
Deal with Publicis delivers major blow to London giant WPP, which has lost a string of clients
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WPP chief Mark Read steps down as ad agency battles AI
WPP CEO Read to retire as ad group looks to reignite growth
WPP boss Mark Read steps down as advertisers struggle with rise of AI
« C’est l’industrie de la publicité elle-même qui est secouée comme un Orangina »
WPP expects to save over £150m from recent cost-cutting amid ‘volatile’ environment
Publicis sends ‘aggressive’ letter after WPP’s report claimed it sold low-quality spots
Mark Read to step down as WPP chief as company is outperformed by Publicis and share prices tumble
The advertising giant is simplifying its structure as it aims to arrest its decline. Chief people officer Marie-Claire Barker…
Exodus of big clients, falling profits and dire forecasts raise prospect of a once ‘unthinkable’ breakup
WPP released its half-year update on Thursday where the advertiser has slashed its headcount as part of a new strategic overhaul.
