Here’s some insight into tech influencer campaigns.

Huawei says it didn’t send it, but an agency claiming to represent the company has been contacting tech influencers, offering to pay them to promote Huawei’s new Mate XT 2 foldable around the iPhone Duo launch, and disguise the posts to look like an organic, grassroots groundswell of enthusiasm. [Media: https://twitter.com/GregoryMcFadden/status/2097370722226110594/photo/1]

Raccontata datheverge.com