Following Prime Minister Netanyahu's appointments of candidates to reserved slots on the Likud list, Gotliv was pushed down from 12th place, which she won in the party primaries, to 20th. She claimed that she was the victim of a political 'targeted assassination'

Gotliv later hinted at a political future outside Likud and said she was considering leaving for another right-wing party, saying “I would consider it seriously.”

Gotliv added she remains "loyal to the Likud and the prime minister," but stated that she would consider an offer to join Otzma Yehudit.