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The $1.5B rise of the branded microdrama
From Nuuly to Astral Tequila, brands are ditching traditional ads for cinematic, bite-sized series on social channels.
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thehindubusinessline.com
Advertisers spot an opportunity in micro-drama platforms
Advertisers are increasingly investing in micro-drama platforms, anticipating significant revenue growth and new marketing strategies by FY32.
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campaignlive.com
The $1.5B rise of the branded microdrama
From Nuuly to Astral Tequila, brands are ditching traditional ads for cinematic, bite-sized series on social channels.